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New Homes Campaign

Prospects are pre-qualified (targeted) by:

  • Home Price Range or Estimated Income (Selecting a Home Price or Estimated Income will target only prospects that can qualify to purchase your listing)
  • Resident Type (Ranges from any, home owner, likely home owner, likely renter, renter)
  • Credit Risk (A credit risk range can be selected from extremely low(High FICO Score) to extremely high(Low FICO Score)
  • Ethnicity (Selection range is from any to multiple ethnic choices to refine target search)
  • Gender (Selection range is from any to male or female to refine target search)
  • Marital Status (Refine target search to choose married vs. single prospects)
  • Age  (Target prospects whose age fits the profile of the ideal buyer)
  • Number of Children (Refine target search to choose families with children)


  • Finished letter will provide prospects:

  • A purchase analyses based on modeled income
  • Images of homes (Your Listings) in prospects price range, for sale in the neighborhood
  • Monthly payments including property taxes, before and after federal tax benefits
  • (click on example campaign letters below)

    cover letter
    formal
    email
    formal
    cover letter
    formal